Belong Here Co.

Autumn came to me with a mission and no online home yet — Belong Here Co. needed a first digital presence in time for its launch event. I led brand positioning, identity, and a full Squarespace 7.1 build using Fluid Engine and custom CSS, translating "learn, connect, belong" into a visual system built around two real constraints: Autumn manages her own social content in Canva day-to-day, so the brand had to hold up outside my hands, and the site had to be simple enough for her to update herself and built mobile-first, since most of her audience finds her through Instagram and WhatsApp before they ever open a laptop. Launched on schedule for her first event.